Have you ever been in a meeting where every voice seemed to clash, ideas spiraled in circles, and no clear decisions emerged? Frustrating, isn’t it? I’ve been in more of those than I care to remember.

Dr. Edward de Bono’s Six Thinking Hats method is here to save the day. Developed in 1985, this simple yet powerful framework transforms chaotic discussions into structured, focused collaboration. By guiding teams to explore every angle of a problem systematically, it fosters open dialogue, minimizes defensiveness, and ensures every perspective is heard—without letting egos derail the process. Doesn’t that sound nice?

What does it really mean to create a customer-centric culture ? We hear companies say it all the time. Almost every claims to have it. But what does it really mean and how do you know if you really have it?

Culture is a powerful and interesting beast. I’ve had the opportunity to observe and operate within many corporate cultures. I’ve learned that corporate cultures cannot just be decreed from the top as cultures get their power from all of the people within them. While CEOs and other leaders can be influential in culture development, they can also be completely enveloped by powerful cultures that are driven from all levels of the organization and formed over many, many years.

That said, I believe there are certain dynamics that drive cultures, and we can influence and shift cultures by focusing on these key areas.

Without further ado, here are what I believe are the four key facets of a truly customer-centric culture: